Series: How Bloggers Make Money Online (Terms Explained, Myths Busted)

how bloggers make money online abel babalola

You’ve heard or even seen that some of these famous bloggers make serious money online through blogging.

Heck even these youngsters whose blog we’ve not heard of are claiming to make a few dollars here and there and you’re like whoa… How do you guys do that?

While it might be true that they actually get a few cash out of their activities as a blogger, it is not always true.

I’ve ran blogs for months even years, worked hard at it like crazy and not make a single dime out of it. In fact the most successful blog I have at the moment didn’t make a single cent in it’s first year and four months.

Crazy right?

But now? Even with way less amount of work it still accounts for payment of some of the bills.

You see one of the reasons I started this blog is to be able to provide answers to some questions about online businesses like blogging and how they work as blogging is no get rich quick scheme at all.

Although with some guidance you can reach the money mark a-bit faster.

That’s part of what I’m here for.

This is the first post I’m publishing on this blog and it’s going to be a series to run through the month and the next. Each post that comes out of this series reveals different legit ways bloggers make money online.

But first in this post, I am going to be explaining some terms and debunking some myths (ridiculous things I’ve heard over the years from making money online blogging) and setting you on the right part to understanding how things work with blogging and making money online.

You ready?

Lets Talk Terms First

If you’re going to learn the foundation of how bloggers make money online and how even you eventually can in the future you’ve got to understand a few terms used in the blogging world.

I’ve listed a few of the most important and ones that come to mind below. Look closely and study those;

  • Traffic: This represents the amount of people visiting a particular site. If I have 50,000 people visiting my blog monthly which is baller BTW, when asked how much traffic you get per month, the questioner is referring to that 50,000 up there 🙂
  • Affiliate Marketing: A way for a company to sell its products by signing up individuals or companies (“affiliates”) who market the company’s products for a commission (
  • Affiliate: Someone who’s involved in affiliate marketing as defined above, mostly bloggers.
  • Email list: The amount of people who have signed up for your email newsletter and wish to hear from you in the future via email (Email marketing, subscribers).
  • Publisher: You, the blogger. You’re mostly referred to that when you sign up to ad networks.
  • Advertiser: Someone who’s willing to pay some fee to have his or her stuff featured on your blog one way or the other.
  • CPC: Cost per click. More on this in upcoming post on this series.
  • Sponsored Posts: A sponsored post, also known as a promoted post, is a post to any community-driven notification-oriented website which is explicitly sponsored as an advertisement by a particular company in order to draw a large amount of popularity through user promotion and moderation to the most active or most viewed page on the website (Wikipedia).
  • Ad Networks: These are companies, sites that help you monetize your sites by displaying ads from it’s advertisers on your site (blog).
  • Banner Ads: One of the numerous ways to make money from your blog. Ad networks place ads on your site via banner ads, you can place banner ads on your site too.
  • SEO: Search engine optimization. A deliberate act of making your site even more visible in the search engines. This is done in other to get more people to discover your site and what you’re all about.
  • Google Adsense: Google’s own ad network. The easiest, one, if not the most popular way to make money blogging. In fact Adsense is the center of the next post in this series.
  • Paid Content Widgets: Also called native ads. You may have come ac cross a list of “You may also like these” post after reading an article on one of your favorite blogs. They’re called native ads widget and sends you to another site upon clicking.
  • Clickbait: The act of doing some magic either via headlines or through your post to encourage your visitors into taking an action, Mostly clicking a link that is paid for by the advertiser. This magic is just adding some elements that invokes a users curiosity.

Debunking Some Make Money Blogging Myths

Cause this is how I feel sometimes when someone says something a-bit stupid about bloggers and how they make money online.

funny gif

Basically most times lol

Let me save you the stress of getting that reaction anytime I’m present or someone familiar with the process hears you saying something that well isn’t even close to being true.

These are a few ones I’ve heard, and I think may be going through your mind when you’re thinking “Bloggers, Blogging, Make Money Blogging“.

Myth 1: It is the data you’re using to visit a particular site that is being converted into money for the blogger

Permit me to scream “Ewo 😲😲”…

So when the blogger probably posts something you don’t like you stop using your precious data to visit the site so no money for that blogger?

lol. Well in a way that’s true sha but noo, at all. It doesn’t work like that.

The data you purchase whether in Megabytes, Gigabytes is used by your browser to be able to download and display what’s on the blog you’re visiting. The texts, the images, the scripts, codes that make up the site and nothing more.

So now you may be wondering “How the does these guys make money then?

Well it is made through the activities the visitors make on the site whether it’s clicking or just seeing an ad or buying the blog owner’s product or affiliate product or even signing up for such a blog’s newsletter and so on.

Those actions are what makes bloggers money and not your internet data plan.

Myth 2: You need a lot of people visiting your blog daily to make money blogging

Yep, that’s true but not entirely.

You see the thing with blogging is quality matters x1000. If you’re the type that does things anyhow I don’t believe you can go far blogging unless you wish to blog about doing things anyhow, then I guess you’d make a killing 😉.

Yes you need a lot of people visiting your blog to make money but most of the time you just need the right ones.

  • The ones who are absolutely reckon with the stuff you publish.
  • The ones who are ready to buy anything you make or recommend.
  • The ones who are your ready to become your ride-or-die fans and so on.
  • The ones that are ready to spend should a solution to their problem be presented.

Also note that visitors location (where your traffic is coming from matters). If I’m not selling anything on my blog or my content isn’t really location bound or I’m selling a digital product that is not location focused…

I’ll opt in for 5000 visitors from a country like the US over 20000 visits from a country like Uganda.

The audience from major English speaking countries like the U.S, the UK are 100x likely to buy, click on ads and have bigger ROI (return on Investment) than other language, under-developed countries.

More on this whole thing later.

But you necessarily don’t need a lot of visitors to make money blogging, only the right ones.

Myth 3: Blogging can make me popular in a short period of time

Naso 😴

Did you even know who I am unless you’re a friend or family member yet I’ve been blogging for over four years.

Blogging isn’t a get rich, popular quick scheme at all. Infact if you don’t have a solid plan and you’re not adding any value then you my friend issa 🤐🤐🤐

So tighten your thing, if you ever hope to own, run a blog one day… Don’t expect much in a short period of time else you might end up getting disappointed and forced to quit halfway. On the other hand? With the right mindset, I believe you’ll do well.

Myth 4: You don’t need much to start blogging

You only need a laptop and internet connection, you have no idea how many times I’ve heard this…

Ah, ah… No oo, you need more than that if you’re gonna do and get it right the first time.

You need tools, resources to reach your goals faster and more. Infact here’s a comprehensive list of things you need to make a hit because starting a blog on a laptop and an internet connection is just too funny…

… and even if you did manage to get a few things setup like the blog it’s not every time we get to hear the story:

I didn’t know what I was doing. I guess I just started the blog and it took off.

Here’s a short list of the things you need:

  1. Sense (The right mindset)
  2. Sense x2
  3. Some money to buy a domain and hosting plan for your site because a self-hosted blog doesn’t just spring out of the air and opening a free blog in one corner of your house isn’t gonna help matters at all.
  4. More sense.
  5. A premium theme to slap on your blog, this is important (You can have someone do these for you, an expert).
  6. Design services (theme customization, logo and graphic designs)
  7. A blog strategy ( A solid vision for your blog, plans and some more plans )
  8. A niche (topic) you want your blog to be on whether business or random premium thoughts, news and entertainment or lifestyle.. The narrow the niche, the better anyways.
  9. Time and creativity.
  10. A means to update your site all the time (Data plan subscriptions and a means to power your device).
  11. Ability to sit down and write something that’ll solve other people’s problem.
  12. Patience x1000
  13. Money to run a few adverts (The more the better).
  14. More money to buy tools, addons, services and products to further widen your knowledge on blogging.

That’s not all and this list isn’t to scare you, It is just to prepare you so you don’t complain to people like me or cry yourself to bed with the thoughts:

Don’t say I didn’t warn you, I just want the best for you 😊😉.

I guess this is where I’ll shut down this post today. Take this as an introduction to the series, a few words to kick-start your knowledge on how bloggers make money online.

A few things about me and this blog

I’d recommend you read the about page first, just wanted to add a few things here since its my first post and all 😊

I’ve designed this blog and the way at which I put posts out in a way that you can easily understand and foster conversations.

Your feedback on anything this blog (The design, posts and others) is beyond valuable to me.

In fact I’d like to be friends with you, if only you’ll have me of course 😊😊😊. Know what friends do? They talk, discuss and keep up with each other…

First I want you to know that I value you and really do hope we become friends.

In the event that we do, I’d encourage you to always leave a comment using the form below… questions, thoughts all welcome.

I put a lot of time and energy into every article that comes out here and you can reward me by being a frequent visitor or better still a friend as there’s still so much we can learn from each other.

I’d advise you subscribe to this blog via any means necessary to get notified when new posts comes out in this series. Also follow me on atleast any two of these social media networks to keep up.

Done that? Now go leave a comment below and let me know what you think of this post 🙂

Thank you.

Guys guys, I’ve just published the first post in this series. How bloggers make money online with Google Adsense. Be sure to give that a read, also check out these detailed reasons on why you should start a blog in 2018 🙂

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Nigerian and sensible. Creator, high lord and master: imthatBabs. Deep thinker, Aspiring traveler, in love with dodo (Fried Plantain). Entrepreneur, student, child of God :)

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    1. You killed the it with your first article, a lot of information to deal with

      1. Thank you for your comment Emmanuel 🙂

        I tried to cover as much as I can but still feel like I left a few key things out, They’ll probably get out in the coming post in this make money blogging series. Have a good one man 😉

    2. Good post.
      Keep sharing with us.

      1. Thanks for your comment :0

    3. Nice one, Babs!
      You nailed it on all your myths. Just wished i had read this while starting my blog some years back. It should have been better.

      BTW, Thank you for sharing this piece. Do have a better weekend, Babs!

      1. Thanks for your comment John.

        Thanks for stopping by. Glad this post made sense to you, do have a great weekend too!

    4. Thanks Babs. this was helpful

      1. You’re welcome Gladys.

        Thanks for your comment, Please stick around for subsequent post in this series.

        For example, this one:

        Have you read it?

    5. Thanks for this eye-opener post. I am a creative writer. I’d love blog, but then am stuck with choosing a niche. I guess am this situation was caused by excessive obsession with what will be profitable.
      Will appreciate any suggestions from you in this regard.

      1. Hi Josh,

        The only suggestion I can give to you right now is to stick around for the subsequent post in this series as there are more eye-openers coming 🙂

        Thanks for your comment, oh and BTW Have you read this? It’s the first post in the series.

        Have a great weekend.

    6. Hello there,

      My name is Aly and I would like to know if you would have any interest to have your website here at promoted as a resource on our blog ?

      We are in the midst of updating our broken link resources to include current and up to date resources for our readers. Our resource links are manually approved allowing us to mark a link as a do-follow link as well
      If you may be interested please in being included as a resource on our blog, please let me know.


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